July 8, 2025 – Chicago, IL — In a significant move for the climate-conscious pet food industry, Cricket Hill Inc., DBA Archway Pet Food, has announced the acquisition of Bright Planet Pet, a leading U.S.-based maker of plant-based dog treats. The acquisition marks a bold step in Archway’s mission to bring sustainable, planet-forward nutrition to dogs everywhere.
Founded with a vision of reducing the environmental footprint of pet ownership while offering food-sensitive friendly products, Archway Pet Food has gained national recognition for its science-backed dog treats that prioritize health, transparency, and sustainability using future-thinking proteins like invasive carp and crickets.
Bright Planet Pet, headquartered in Minnesota, is known for its line of 100% plant-based dog treats that “taste like meat, without the meat.” Since launching in 2020, the brand has developed a loyal customer base and earned accolades for its carbon-negative products, which use veggie proteins, potato flour, and natural flavorings to deliver a savory experience dogs love—with a fraction of the environmental impact.
“This acquisition is about amplifying impact,” said Gabe Huertas del Pino, Co-Founder and CEO of Archway Pet Food. “Bright Planet Pet has been a trailblazer in the plant-based pet category, and their ethos aligns perfectly with our vision: that better treats for dogs don’t have to come at the expense of the planet. Together, we’re going to redefine what sustainability means in pet care.”
Bright Planet Pet’s product line will continue under its existing brand name, now powered by Archway’s operational infrastructure and expanding distribution network. The acquisition allows Archway to diversify its product offerings and deepen its commitment to eco-friendly innovation with a vegan option.
“This is a natural evolution for Bright Planet,” said Katherine Ellison, Founder and CEO of Bright Planet Pet. “Archway shares our values and brings the operational scale and brand vision to take plant-based pet treats to the next level and we're excited to watch the brand grow under Archway's leadership.” Katherine will be joining Archway’s Advisory Board after the transaction closes.
The acquisition comes amid a surge of interest in sustainable pet food solutions. With growing awareness around the carbon and water footprints of traditional meat-based pet products, more consumers are seeking alternatives that align with climate goals—without compromising on quality or canine satisfaction. Industry experts see the move as further validation that sustainability in pet care is more than a trend—it's the future.
About Archway Pet Food
Based in Chicago, Illinois, Archway Pet Food is on a mission to create science-forward, climate-smart dog treats that nourish pets and the planet. Originally founded as Arch Pet Food, the company rebranded in 2025 to reflect its broader mission and growing impact.
About Bright Planet Pet
Founded in 2020, Bright Planet Pet offers plant-based dog treats that deliver meaty flavor without animal ingredients. Its products are carbon-negative, U.S.-made, and designed to delight dogs while supporting a more sustainable food system.
